Audience-specific engagement
Developing engaging learning materials for HCPs represents an
ongoing challenge. Those working at the 'coal face' often have
demanding and dynamic roles in which learning - although beneficial
and often essential - represents burdensome lectures or working
through text-heavy pages of online content. Structured learning can
be highly effective with a novice, but a practitioner will often
need that something extra to really engage with the content.
Engaging learners with stories
Through the creation of credible, realistic scenarios which the
user can relate to, case-based learning provides a hands-on
approach for the more experienced learner. It allows the HCP to
empathize with patient stories and provides a vehicle for
contextualizing dry data. When used effectively, it can foster a
range of skills from strategic thinking to problem solving.
Many ways to tell a story
There is no specific format for case-based learning. In some
circumstances, a classroom-based approach combining breakout
sessions and group discussions may be suitable; in others, a
self-paced e-learning approach may be employed in which the learner
explores virtual environments through effective use of branched
scenarios and multimedia.
